Getting more Instagram likes is the primary goal of every social media manager out there. The second most-downloaded app in the Apple store is more than just a photo-sharing platform. It is a powerful marketing tool that businesses and influencers can use to boost their popularity.
Regardless of your purpose for using Instagram, your notoriety depends on the number of impressions that you get. Views, comments, and shares are always great to have in substantial numbers. But, ultimately, it is the number of likes that your Insta posts get which determine your social media proof.
If you are looking for sure ways to increase Instagram likes, you should find inspiration in these seven successful strategies!
1. Keep People Posted
If you want to increase the number of likes that you get, you have to schedule your posts as if they were a television series. People like to binge-watch series whether they are on TV or on streaming platforms. You can take advantage of this, by making your posts sound like a “to be continued” never-ending story.
Each photo, story or video that you upload has to be part of a long chain of content. Every “link” in it depicts the development of a project, product or service that you have to offer.
Let’s say you have a company that produces apple cider. You start posting photos of the orchards where the apples grow. Next, post a story in which you show how the workers pick them. You follow with videos that display the production process in the factory, and you follow up with content that shows the final product and the feedback you get from consumers.
This type of behind-the-scenes posting strategy keeps people hooked on your content, and increases the number of likes that you get.
2. Start More Conversations
Showing your followers what your business is about is a great way to attract their admiration. However, you should not stop there. The next step into gathering more likes is to talk to your audience.
Create posts that ask relevant questions for your business or the niche in which you activate. Spark conversations, and then engage in them to get more responses from your followers. People like to make their voices heard, and they will gladly take part in an open dialogue.
Additionally, you can start surveys on your daily stories. Many users find them exciting regardless of the questions that they have to answer. Surveys give them the impression that their choice matters. And you can empower them with fun questionnaires and entertaining polls.
3. Find Inspiration in Other Brands
The number of likes that you get is relevant to the quality and consistency of your posts. Anyone who has been on the app for more than a month knows it. You need to upload high-quality content regularly to build a loyal audience in your following list that will also leave a like under your photos and videos.
If you hit a creativity block, you can always check out other brands in your niche for inspiration. Look at your competitors, big or small and see how they approach the issue of getting more likes on Instagram.
These innocent peeks that you take at the competition can reveal successful marketing strategies. You can identify what type of posts appeal more to their audiences. Next, you can develop your posts to follow in the same line, and maybe attract some of their followers’ likes to your photos, videos, and stories.
4. Get Professional Support
One of the easiest ways to increase your popularity on the platform is to buy Instagram likes. This cost-effective technique of getting more attention to your posts is highly successful. Big companies use it for the content they upload, and up-and-coming influencers build remarkable careers with minimal effort thanks to it.
Additionally, you can benefit from the expertise of social media professionals like SmmRank. This independent online media platform can help you grow on social networks quickly and effectively. They provide free tools and guides that you can use to improve your activity on Instagram and have a better interaction with users on it.
5. Work on Your Hashtag Game
Instagram developed the idea of hashtags and their importance in developing viral posts. You cannot be successful on the network if you do not use them to your advantage. They represent the thin line between being highly popular and an average presence in your niche.
Make good use of the hashtag search bar to identify which ones are more relevant to your posts. Look for the trending hashtags in your industry and attach them to all of your posts. Also, have a set of 15-20 tags that you always use, and which should include your brand, your location, and your slogan among other defining attributes for your business.
6. Set Up Contests
Another great way of enhancing the number of likes that you get for your Instagram posts is to set up contests. Your followers will jump at the opportunity to win a competition that you organize. Alternatively, this simple strategy can get you the support of other brands in your industry.
Create contests in which people have to answer simple questions. The prize can be a free giveaway for one of your products or a discount price on one of your services. Like-to-win contests are incredibly effective. Most users will invite their friends to like your posts as well to get a shot at winning the big prize.
7. Ask Your Followers for Help
When everything else fails, you can always turn to your loyal followers for help. Ask them to share your content with their friends. This way, you can increase the number of likes that you get with new ones from people who are not even in your following list.
Remember that Instagram hides the like counts in seven countries at the moment. So, your best choice is to have an idea where your followers are coming from before you find out that you are barking at the wrong tree.
Increasing Instagram likes for your posts is complex, and it gets more difficult with each passing year. However, with the help of your followers and by employing the support of professionals you can boost the number of likes to a level that guarantees you long-lasting popularity.